Caleb Sapp

Bachelors in Business Administration (Marketing and Management)

University at Albany Class of 2025

Masters in Business Administration (Marketing)

University at Albany Class of 2026

MY toolbox

adobe

illustrator + Indesign

OFFICE 365

capcut

squarespace

chatgpt

canva

claude

PORTFOLIO

In the beginning of my years at the University at Albany, I found comfort in recording interviews with students and colleagues to display our club events and efforts to wider audiences in the form of highly-engaged TV shows.

STUDENT ORGANIZATIONS

University at Albany College Democrats

18,514 views

American Marketing Association (UAlbany Chapter)

12,948 views

Business Alliance for LGBTQ+

Leadership, Advocacy, and Diversity

988 views

University at Albany Student Association

52,000+ views

University at Albany Student Association

Supreme Court

24,028 views

Constituents First

Coalition

46,036 views

over 154,514+

total views

Researched over 100 years of history with University Archives and online news sources to create the University at Albany Student Association Wikipedia page.

2,893 words, over 3,800 readers.

dreams from drake

Volunteering for a 501(c)3 non-profit organization that provides assistance to children and families who lost loved ones, I helped transform their social media presence and feature their work into digital formats.

Total views: 12,344+ 

“Caleb Sapp, originally from Islip, partnered with the Times Union to explore new ways to reach younger audiences and develop digital products.”

-University at albany news center

“I started to see how successful products are built around specific information gaps and daily habits,” he said. “That changed how I think about marketing and strategy.”

-Caleb Sapp

dagmar trippen consulting, llc.

Integrated Calendly into the website and converted the design into a modern, mobile-friendly website.

Learning website design and implementing in other endeavors.

Used the same training on Squarespace to modernize the Student Association website.

NYS department of state

Helped create infographics and videos to effectively communicate messaging from the Department of State’s Office of Planning, Development, and Community Infrastructure.

My #FunFactFriday video, which received acclaim from New York Secretary of State Walter Mosley.

It remains the second most-watched episode on DOS social media.

…and this is only the beginning.